"Every new restaurant and café in Austin this week."
Welcome back
Pick a workspace and carry on where you left off.
Reach new businesses as they launch
Every day, Wave's AI finds new businesses, some before they open, enriches them with contacts, location, category and labels, and delivers a weekly bulletin matched to what you sell.
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- Free 1-week trial
- No credit card required
- Category exclusivity available
Demo with sample data: a weekly Wave bulletin with 486 new businesses discovered this week, shown as a work list. A salesperson picks a café, reads why it fits, calls it and logs a booked meeting, then adds the businesses to an email sequence that writes each one its own email, and opens a reply.
Issue 12 · October 26, 2026Weekly
486 new opportunities this week
- WR Williamsburg Roastery Brooklyn, NY · Second location, weekend brunch New
-
Bluebonnet Coffee HouseOpening Nov 2026
Austin, TX · Opening soon, no checkout system yet
NewMeeting
-
Copper Kettle CaféNewly opened
Asheville, NC · Just opened, orders taken by hand
New
- JL Juniper Lane Coffee Boise, ID · New drive-thru, no online ordering yet New
-
Magnolia Tea RoomRenewing its tech
Savannah, GA · New website and online booking
New
- LE Larkspur Espresso BarOpening soon Denver, CO · First shop after two years of markets New
New openings · POS intro Active
From [email protected] · 3 steps: day 1, day 4, day 8
1 new reply · Businesses replied to your emails.
Open repliesSending nowStep 1 of 3 · from your own address, within your daily limit
Bluebonnet Coffee HouseOpening-day checkout and QR ordering for BluebonnetPOS systemSent
Rise & Crumb BakeryA shorter morning line at Rise & CrumbPOS systemSent
Harlow House HotelOne POS for the lobby café and the barPOS systemSent- WRWilliamsburg RoasteryOrder-at-the-table QR for your weekend brunchQR orderingSent
Outcome
Note Optional
The status will change to "Meeting".
Choose a sequence
425 businesses added to "New openings · POS intro"
61 skipped · No email address
The first email goes out within a minute. The rest go one by one within your sending hours and the daily limit.
Hello Bluebonnet Coffee House team,
Congrats on the new coffee house! In the last weeks before opening, setting up checkout and ordering is often what takes the most time.
With Acme POS, the counter, QR ordering and online orders run on one system. We set it up in a day, so your team takes the first order on opening morning with ease.
Can I show you how it works in 15 minutes, before you open?
Best regards,
Maria Lopez · Acme POS
Re: Order-at-the-table QR for your weekend brunch
Hi Maria, thanks for reaching out! We open our second location next month and still need a POS there. Could you give me a call on Tuesday?
Follow-ups to this business have stopped.
Talk to the Wave team
Pick a time that works for you. In a 30-minute video call we'll show you the new businesses in your market and how your team can reach them.
Pick a day to see the times.
Request received
Need a different time? Just reply to our email.
Every week we track new openings across the entire food & hospitality market
Sample openings with masked data
Wave discovered – new businesses last week
Worldwide, in every food and hospitality category.
Where our data comes from, and how we handle it
It's the first question most teams ask. Wave works only with information businesses publish about themselves, shows the source of every detail and is built with GDPR, KVKK and US state privacy laws in mind.
Only what businesses publish
We use what businesses share publicly about themselves: their own websites and public business profiles, such as their social media pages. Open map data places the address on a map.
No bought lists, no sensitive data
We don't buy contact lists or use leaked data, and we don't collect sensitive information such as health or religion. Most of what we hold is about businesses, not people.
The source of every detail
Every phone number and email address in your bulletin shows where the business published it, so your team can always answer "where did you get my number?"
A clear legal basis
We process business contact data for B2B sales under legitimate interest, a legal basis in both GDPR and KVKK, weighed against people's rights. Details are in our Privacy Policy.
Removal with one form
Any business can ask to be removed at waveone.io/remove. Once removed, it's left out of every new bulletin and Wave's customers can't email it through Wave.
Your data stays yours
Businesses and notes your team adds are never shared with other customers or added to anyone's bulletin. Our servers are in Germany, in the EU, and every connection is encrypted.
Questions about data or privacy? Write to [email protected]
Leads you don't share with your competitors
A new business often hears from several suppliers selling the same thing. With category exclusivity, we deliver the new businesses in your market to one company in your sales category, so your call stands out instead of being one of many.
- Works for any sales category
Coffee, packaging, kitchen equipment, software, insurance: exclusivity is set per category and country, so other categories don't affect yours.
- The yearly plan, priced per market
Exclusivity comes with the yearly Exclusive plan, which locks your sales category in a country for you, priced per market and subject to availability.
Delivered once per sales category
New businesses buy more. So that's all we track.
In their first months, new businesses buy almost everything: ingredients, equipment, POS, packaging, cleaning supplies, insurance, marketing. Their suppliers aren't chosen yet. Other data providers sell access to millions of established companies already locked into vendors. Wave focuses on new businesses, when they're most likely to say yes.
- An open buying window
New businesses are actively choosing suppliers and tools in their first 90 days.
- Be first, not fifth
Reach them before your competitors even know they exist.
- Warmer conversations
Real, current needs mean higher conversion and shorter sales cycles.
Wave vs. other data providers
They sell access to databases of companies that already exist. Wave finds new businesses as they launch, while they're still setting up.
Based on contact data providers’ publicly available product and pricing information, October 2026.
From new opening to ready‑to‑call lead
Our AI pipeline does the research your reps used to do by hand, every single day.
Scanning the web for new openings
- Phone+1 (512) •••-••27
- Emailinfo@••••bluebonnetcoffee.com
- Website••••bluebonnetcoffee.com
- Social@••••bluebonnetcoffee
- AddressS Congress Ave, Austin, TX
- Labels
- CategorySpecialty café
- LocationAustin, TX
- Found3 days ago
- SignalsSeats 40+ · takeaway
Everything your team needs to act in one click
Subscribers get access to the Wave platform: open bulletins, contact leads, collaborate with teammates and sync everything to your CRM.
Fresh leads, delivered weekly or monthly
Tell us what you sell and where. Every bulletin lists only new businesses that match. No searching, no list-building.
- Filter by category, city, district and labels
- Full contact and address details, with the source of every contact
- Opening status, priority and buying signals
Just click to call or email
No more digging through maps, social profiles and directories. Every lead is verified and ready, so your reps only need to reach out.
- One-click call, email and WhatsApp
- Website, social profiles and full address
- Saves hours of research per rep, every day
- •• S Congress Ave, Austin, TX 787••
- +1 (512) •••-••27
- info@••••bluebonnetcoffee.com
- ••••bluebonnetcoffee.com · @••••bluebonnetcoffee
- Source: business website · found Oct 1, 2026
Outreach with the controls built in
Run scheduled email sequences to new businesses with the controls that keep outreach responsible and your sender reputation healthy.
- Deliverability controls: verified addresses, daily sending limits and gradual warm-up
- Suppression and opt-out: one-click unsubscribe, honored across every sequence
- Source provenance: where and when we found every contact
-
Day 1 · Welcome & introSent to 128 businessesSent
-
Day 4 · Product offerScheduled · Tue 09:30Scheduled
-
Day 7 · Follow-upStops automatically on replyQueued
Push leads straight into your CRM
Push a whole bulletin to HubSpot or Pipedrive in one click, or export to Excel and CSV for any other CRM. Your pipeline stays clean and up to date.
- One-click HubSpot and Pipedrive push
- Excel / CSV for Salesforce, Zoho and more
- Automatic de-duplication against existing records
Run sales and marketing together
Invite teammates, define your customers, mark bulletins, take notes and track every lead from first call to closed deal.
- Assign leads and set status
- Shared notes, tags and bookmarks
- Define your own customer profiles
"Owner wants a tasting next Tuesday. Bring the espresso blend samples."Harlow House Hotel · 2h ago
Built for companies that sell to new businesses
If new SMBs need what you sell, Wave finds them for you as they launch. Pick yours to request a free bulletin built around it.
"New specialty cafés and hotels that need a coffee partner."
"New bakeries and cloud kitchens setting up their kitchens."
"Every new venue that needs a POS, booking or delivery tool."
"New takeaway, fast food and patisserie openings."
"Hotels, restaurants and markets opening this month."
"New businesses launching with a website and social presence."
"New SMBs that need accounts, policies and connectivity."
Works with the tools you already use
Keep your team's workflow. Send Wave leads to your CRM, spreadsheets and inbox without copy-paste.
- Direct push to HubSpot and Pipedrive
- CRM-ready Excel / CSV for Salesforce, Zoho and Dynamics
- API and webhooks on the Exclusive plan

Simple plans. Start with a free week.
Try Wave free for a week. Your price depends on what you sell and where, never on how many contacts you open.
Trial
We prepare your first bulletin.
1 week free
- 1 lead: your sales category and countries
- Your first bulletin, right away
- The first 50 businesses of each bulletin in full
- Click to call & email
- CSV export
- No credit card required
- Stays free after the trial, as your CRM
Exclusive
The yearly plan. Lock your category in your country: rivals don't get these leads from Wave.
Yearly plan, priced per market
- Full contact details, email sequences and CRM push
- Your sales category in your country, only for you
- Multiple countries or worldwide
- Unlimited teammates & roles
- API, webhooks & custom integrations
- Dedicated success manager
Your price depends on what you sell and where, and we tell you your price before you move to a paid plan. Extra business categories and countries are priced on request. Exclusive is the yearly plan, with category exclusivity, priced per market and subject to availability. When a trial or plan ends, your account stays free to use as a CRM. Prices exclude taxes.
What teams want to know
Can't find your answer? Our team is happy to walk you through a sample bulletin for your product.
What is Wave?
Wave is a B2B intent data company. We find new businesses every week, enrich them with contact, location, category and label data, and deliver the ones that match what you sell as a weekly or monthly bulletin.
How do you find new businesses?
Our AI scans the internet every day for signs that a new business has opened or is about to open. It then extracts and verifies contact details, address, category and labels for each business and records where each detail came from, so every lead in your bulletin is ready to use.
What does the trial include?
Request your free bulletin with your work email, and we prepare it and email you a link within one business day. It's a 1-week free trial, with no credit card: 1 lead, with the first 50 businesses of each bulletin in full; the rest unlock with a paid plan. When the trial ends, your account stays open for free, as your CRM.
How much does Wave cost?
The trial is free for 1 week. After it, your price depends on what you sell and where, and we tell you your price before you move to a paid plan. Extra business categories and countries are priced on request. There's no per-seat pricing and no per-contact credits, and weekly and monthly bulletins cost the same. Exclusive is the yearly plan, with category exclusivity, priced per market. Prices exclude taxes.
What is category exclusivity?
Category exclusivity comes with the yearly Exclusive plan: your company locks its sales category in a country, and no other company selling what you sell gets these businesses through Wave. Companies in other categories, such as a POS provider or a packaging supplier, can still receive the same businesses. Without Exclusive, other companies selling what you sell may receive the same businesses. Exclusive is priced per market and can cover multiple countries or the whole world.
Can I cancel?
Yes, by emailing [email protected]. A monthly plan can be cancelled any time and ends at the end of the month you've paid for. The yearly Exclusive plan renews automatically: we email you a reminder 30 days before, and you can cancel or change it before the renewal date. An extra category or country you remove stops being billed from the next period. We don't refund partial periods, except where the law requires it.
What happens when my trial or plan ends?
Your account stays open, for free. Your businesses, notes, tasks, pipeline and team stay, and you can keep calling, emailing, exporting and pushing businesses to HubSpot or Pipedrive. You can also add businesses of your own, one by one or from a CSV or Excel file, and use Wave as your CRM. New bulletins and email sequences need a paid plan.
Which sectors and countries do you cover?
We're starting with HoReCa and food businesses: hotels, restaurants, cafés, bars, bakeries, markets, wholesalers and more. You can choose any country, and the Exclusive plan can cover the whole world.
Can I import leads into HubSpot or my CRM?
Yes. Every account pushes leads directly to HubSpot and Pipedrive, and exports CRM-ready Excel/CSV files for Salesforce, Zoho and others. The Exclusive plan also includes API and webhook access.
Can Wave send emails for us automatically?
Yes. Paid plans include email sequences sent from your own mailbox, with deliverability controls (verified addresses, sending limits and gradual warm-up), a suppression list and one-click opt-out honored across every sequence, and the source of every contact. You remain the sender and are responsible for following the rules that apply to your outreach.
Where does your data come from, and how do you handle privacy?
We work only with information businesses publish about themselves, on their own websites and public business profiles, and design our processes with GDPR, KVKK and US state privacy laws in mind. Every contact in your bulletin shows its source. Anyone can opt out or ask us to remove a business at any time with our removal form or by emailing [email protected]. See our Privacy Policy for details.
Meet this week's new businesses.
Leave your work email and we'll prepare your free 1-week trial.
- Free 1-week trial
- No credit card
- Built with GDPR and US privacy laws in mind
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